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Mall of AmericaAs the nation’s largest retail and entertainment complex, Mall of America® hosts over 400 events. MOA® has earned a national reputation for entertaining guests with celebrity appearances, musical performances, charitable initiatives, product launches, book signings and movie premieres.

Featured Events


    Now - October 29

    Internationally acclaimed artist HOTTEA has transformed the Atrium space at the North entrance of Mall of America with his largest yarn installation ever. Hung from the Atrium skylight, HOTTEA strung together 13,000 strands of yarn, weighing over 700 lbs, to create his masterpiece. Check it out, now through October 29.

  2. Fright Lights Halloween Spectacular

    September 29 - October 31
    Nightly at Park Close
    South Entrance to NU

    Come together for a Nightly Fright Lights show in celebration of the most spooky and fun holiday – Halloween! This nightly light show has been taken over by a funky witch who can command the lights and music to groove, and people to move. Fright Lights uses strobe lights and smoke effects.

    Click here for a full list of Halloween events at Nickelodeon Boo-niverse!

  3. Championship Ring Tour Presented By Jostens

    Tuesday, October 17 - Sunday, October 29
    Mall Hours
    Nordstrom Court

    Get up close and personal with 33 hand-crafted Super Bowl rings from the past 51 years including the first ever championship ring awarded to Green Bay in 1966 and the most recent ring awarded to New England in 2017. This is a unique opportunity to view a collection of iconic jewels all in one place. 

  4. Classics from the Past + Present Luther Car Display

    Thursday, October 19 - Sunday, October 22
    Mall Hours

    The Midwest’s Largest Automotive Group also has Minnesota’s largest selection of luxury vehicles. For over 60 years, the Luther Family of dealerships has provided guests with the finest possible service and buying experience. All weekend long, stop by to see a 1960 Jaguar XK 150 by a 2017 Jaguar F-Type, the newest 2018 Range Rover Velar and many more. Zoom on over to see this one of a kind car display!

  5. Ulta Beauty's Grand Opening Celebration

    Friday, October 20 - Sunday, October 22
    Mall Open
    Ulta Beauty

    Don’t miss Ulta Beauty’s GRAND OPENING celebration Friday, October 20 – Sunday, October 22. The first 100 guests in line EACH DAY will receive a Beauty Treat valued at $5-100 AND 10% off a first salon or facial appointment! Doors open at 10 a.m. Friday/Saturday + 11 a.m. on Sunday… You don’t want to miss this!

  6. Denim for Denim Donation Drive

    Monday, October 23 - Sunday, November 5
    Store Hours
    Silver Jeans Co.

    Give your old jeans a new life by participating in Silver Jeans Co.’s annual fall denim drive benefitting Bridge for Youth! Customers who donate their gently worn pairs of jeans during the two-week period will receive 25% off their entire purchase, with those bringing in two or more pairs receiving 30% off! Every jean collected will be donated to Bridge for Youth, a local Minneapolis organization that provides shelter and crisis intervention services to youth ages 10-17. Branded collection bins will be placed around the store for customers to drop their donations in.


  7. Toddler Tuesdays: Fall Festival

    Tuesday, October 24
    10 a.m. - Noon

    It's time to boogie, with Jack + Kitty, an Emmy Award Winning folk duo! Their unique sound described as a blend of "organic vaudeville folk and jug band music", will sure to get your toe-tapping and your toddler dancing. They will be rocking the stage at 10 + 11 a.m. Pumpkin themed games and fall crafts will keep your tots entertained all morning long!

  8. Shock & Ride Halloween Dance Party

    Friday, October 27 + Saturday, October 28
    8 - 9:30 p.m.
    South Entrance to NU

    Join Team Nick as we boogie down to your favorite spooky Halloween hits. Shock + Ride will include Nickelodeon® character appearances, giveaways and temporary tattoo stations. Plus, stick around to watch our Halloween dancers perform at 8 + 9:30 p.m. Shock & Ride uses strobe lights and smoke effects.

  9. Nickelodeon Boo-niverse Costume Parade

    Friday, October 27 + Saturday, October 28
    7 p.m.
    Parade Starts at the North Entrance of the Park under the Ferris Wheel

    Starting at the North Entrance, groups of ghouls, goblins, witches and more will parade through the park to show off their ghostly attire! The parade route ends at the South Entrance of the Park where revelers will join their monster friends at the Shock & Ride dance party.

    Parade participants must be 12 years of age or younger. Parade participant’s costumes must be free from violence and obscenities, full face masks, commercial endorsements and tie-ins, and be suitable for families. Please check in at the table in the North Entrance to be registered to participate.

  10. Disney Store Halloween Dress Rehearsals

    Saturday, October 28th
    2 p.m. - 3:30 p.m.
    Disney Store

    Disney Store Mall of America invites all our friends to join us for our special Halloween Dress Rehearsals which will be held on Saturday October 28th, at 2:00 pm, 2:30 pm, 3:00pm and 3:30 pm. Come dressed as your favorite character and get ready for Halloween fun as you enjoy games, a costume parade and free giveaways! There is no charge to attend the event.  Events are limited to the first 50 guests and no characters will appear in the store. Call the store for details. We hope to see you all there!

  11. Patricia "Ms. Pat" Williams Book Signing

    Saturday, October 28
    1 p.m.
    Barnes & Noble

    Patricia "Ms. Pat" Williams is a stand-up comedian, actress, and writer. She broke into the industry at the notorious Uptown Comedy Club in Atlanta, and now headlines at clubs around the country. Ms. Pat has appeared on NBC’s Last Comic Standing, Comedy Central’s This is Not Happening, Nickelodeon’s NickMom Night Out, Katt Williams’s Kattpacalypse and a whole lot of podcasts, including Marc Maron’s WTF, The Joe Rogan Experience, and Ari Shaffir’s Skeptic Tank. Ms. Pat will be stoping by Barnes & Noble Mall of America to sign copies of her new memoir, Rabbit. We hope you can join us! 

  12. Upper Midwest Flute Association

    Saturday, October 28
    10 a.m. - 6 p.m.
    Sears Court

    Twin Cities flutists, Bethany Gonella and Andrea Myers are organizing the Upper Midwest Flute Association (UMFA)’s third Marathon Flute Concert, a fundraiser event to support UMFA’s Flute Student Scholarship Fund. Flutists of all ages and levels are invited to participate! Individual and corporate monetary and instrument donations to support the scholarship program are welcomed at the event and throughout the year. Visit UMFA Marathon Flute Concert for more details.

  13. Minnesota Kendama Open 2017

    Saturday, October 28 - Sunday, October 29
    9 a.m. - 7 p.m. on Saturday
    10 a.m. - 5 p.m. on Sunday

    Sweets Kendamas is proud to present the 5th Annual Minnesota Kendama Open. The 2017 MKO features players from 31 states and 11 countries competing head to head for the championship.  There are divisions for all skill levels, Beginner, Intermediate, Open, and Freestyle. We are also hosting our first ever Girls Division this year!  For more information about the MKO and Kendama, please checkout

  14. Matt Bellassai Book Signing

    Sunday, October 29
    3 p.m.
    Southeast Court

    Matt Bellassai is a writer, stand-up comedian, and winner of the 2016 People’s Choice Award for Favorite Social Media Star, which remains his only real accomplishment, besides graduating fourth in his class in high school and losing an election for student body president in college. After the success of his BuzzFeed web series, “Whine About It,” Matt embarked on a solo stand-up career, performing to sold-out audiences around the United States and at least one disastrous not-sold-out audience at a casino in Palm Springs, California. He is the host and producer of his new solo web series, “To Be Honest,” and anchor of the forthcoming podcast, “Unhappy Hour.” Straight out of Chicago, Matt Bellassai will be signing copies of his new book, EVERYTHING IS AWFUL.

    Please see Official Event Guidelines for more information.

  15. Howl-O-Ween 2017

    Tuesday, October 31
    5 - 8 p.m.
    Sears Court
    Southeast Court

    Calling all ghouls and boys! Grab your mummies and daddies and join us as we celebrate all that is Halloween. Come dressed in your All Hallow’s Eve best as you scour the Mall for sweet treats at participating retailers. Snap a photo at our Halloween photobooth, get your own zombie caricature, test out a robot in our Allergy Free Zone, or visit Gene and Hi-5 from The Emoji Movie in their activity area! It'll be a spooktacular evening for all ages!

  16. Toddler Tuesdays: Halloween Monster Bash

    Tuesday, October 31
    10 a.m. - Noon

    Join us for our Toddler Tuesdays® Halloween Monster Bash! The morning will be filled with a ghostly good time! Pick up your treat bag and map to treat stations in the Rotunda + Nickelodeon Universe.  Need to rest up from Trick or Treating? Catch our Nick Jr. Halloween Episodes up on the big screen! The magic of Halloween doesn’t stop there. Performances from magician, the Mr. Fun Show, will be at 10 + 11 a.m. 

  17. Culinary Fest: Mezcal Dinner

    Wednesday, November 1 - Friday, November 3
    6 p.m.
    Restaurant locations vary

    Mall of America® and Kimo Sabe Mezcal have partnered together to bring you Mezcal Dining at four Mall of America restaurants. Enjoy a delicious meal featuring Kimo Sabe Mezcal while supporting a great cause, Open Arms of Minnesota. 100% of proceeds from every ticket will benefit Open Arms of Minnesota, a nonprofit that cooks and delivers nutritious meals to people living with life-threatening illnesses in the Twin Cities. 

    Choose a night, a restaurant and mark your calendar for a tasty night out! For more information + to purchase tickets, please check out the Mezcal Tequila Dinner.

  18. Custom Denim Calligraphy Event

    Friday, November 3 - Saturday, November 4
    Store Hours
    Silver Jeans Co.

    Join Silver Jeans Co. and talented New York City calligrapher Sam Teich for a special two-day calligraphy event! Customers who spend $175 or more will have the opportunity to personalize a jean, jacket or other item of their choice with up to 3 words of calligraphy. Shop the season’s latest denim, sportswear and accessories and watch your custom hand lettering come to life during this exclusive in-store event!

    *Limit one calligraphy item per purchase based on scheduling and availability. Certain exclusions may apply.

  19. PurpleLight with PANCAN

    Sunday, November 5
    6 - 9 p.m.
    Parkview Meeting + Event Center

    PurpleLight - an evening of hope and remembrance for those impacted by pancreatic cancer. We will have a special name reading ceremony to honor loved ones fighting pancreatic cancer and remember those who have lost the fight. Our goal is to join together to support one another and build momentum for this cause!

    To register for this event, click here.

  20. Culinary Fest: Progressive Dining

    Monday, November 6 - Thursday, November 9
    6 p.m.

    Enjoy a delicious four course meal while supporting a great cause! 100% of proceeds from every ticket will benefit Open Arms of Minnesota, a nonprofit that cooks and delivers nutritious meals to people living with life-threatening illnesses in the Twin Cities. Choose a night, a dining track and mark your calendar for a tasty night out! You'll travel as a group to each of the four restaurants. For more information and to purchase your tickets, check out the Progressive Dining event!


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